But sometimes coming up with a great gift idea can be a little overwhelming, particularly with so much choice. So if you have little ones to buy for, here are 12 of the best toys on offer this year – as recommended by TV programme This Morning.
This interactive owl responds to being stroked and will show you how she is feeling with her magical changing eye colour. Available from The Entertainer for 39.99 GBP
6. Boppi The Booty Shakin Lama
At the touch of a button, this lovable lama will dance and shake her booty for you and features three great songs to boogie along to. Available from Smyths Toys for 19.99 GBP
7. Coding Critters
This screen-free toy helps youngsters learn to code with an array of interactive pets, with a range of designs to code various games. Available from Smyths Toys for 35.99 GBP
8. Scruff A Luvs Real Rescue
This lovable pet features more than 35 lifelike sounds and interactions, including shivering, whimpering and hiccups, with youngsters able to learn about its needs the more they play. Available from Amazon for 32.00 GBP