Girlguiding revamped to reflect the modern girl

Girlguiding has undergone the biggest ever overhaul in the charity's history, revamping its iconic badges and activities to create a programme for #EveryGirl.

Wednesday, 25th July 2018, 1:43 pm
Updated Wednesday, 25th July 2018, 1:49 pm
Brownies with some of the new badges. Picture: Doug Peters/PA Wire

The changes have been designed to give young women from the ages of five to 18 the skills and experiences they will need for the 21st century.

Girls can choose to work towards interest badges such as Entrepreneur, Inventing, Navigator, Animation, Craftivism, Self-care, and Human rights and other activities include first aid, survival skills, DIY and 3D craft and design.

More than 50,000 girls were involved in shaping the 800 plus badges and activities through testing and consultation during the last 18 months - having their say on everything from colours and content to shapes and names.

Brownies having a go at a boxing activity. Picture: Doug Peters/PA Wire

Jess Bond, lead volunteer for programme, said: “This is a hugely exciting time for Girlguiding – it’s revolutionary.

“We’ve really listened to what girls have told us they’d like to see and incorporated their suggestions, creating new badges and activities and updating others so they’re relevant now and in the future.

“We’ve always moved with the times and we hope to welcome even more members to Girlguiding in Sussex East and Sussex West with this diverse range of activities as there really is something for every girl.

“Our ambition is to give girls the opportunity to discover and develop their interests, skills and confidence, take on new challenges and have fun and adventure with their friends. We want girls to feel equipped to take on the world.”

Three Guides trying the Mixology badge. Picture: Doug Peters/PA Wire

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The new programme of activities is divided into interest badges, skills builders, group activities and awards, all developed around six themes: Skills for my Future, Have Adventures, Be Well, Know Myself, Express Myself and Take Action.

Some of the new badges. Picture: Doug Peters/PA Wire

As the leading charity for girls and young women in the UK, the new programme marks a significant investment in girls’ futures.

More than £3m has been put into delivering the project, including support from partners such as Google, EasyJet, Rolls Royce and Legal and General.

The renewal of Girlguiding’s youth programme also benefitted from a £1m grant from the Department of Digital, Culture, Media & Sport through the Tampon Tax Fund. 

Expert insight from organisations including the Council for British Archaeology, St John Ambulance, The Royal Horticultural Society and WWF has also helped shape the content of the activities.

The new badges and activities are to bring the girlguides into the 21st century. Picture: Doug Peters/PA Wire

Adur Valley regional leader Julie Retallick said: “Having started in Rainbows I’ve been through every stage of Girlguiding, gaining confidence and skills which have helped me in all areas of my life.

“It’s so exciting girls and leaders from across Adur Valley helped shape the new programme and we’re looking forward to trying new activities and deciding which badges to work towards first.

“I’ve witnessed the positive impact Girlguiding has on girls, encouraging them to have a go at something new or building their confidence.

“Girls sometimes start out a bit nervous, but they soon find their feet and thrive, discovering new interests, developing skills and having fun with their friends, and it’s hugely rewarding to support them along the way.”

The new programme is being phased in over the next twelve months and will be fully rolled out by September 2019.

For more information on new programme of badges and activities visit

To find out more about Girlguiding in East Sussex, visit, or for West Sussex visit

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