8 ways technology has ruined football

Today marks a key staging post in the build up to the 2018 World Cup: the release of the official Panini sticker album.

It's an exciting time for collectors, children, plus their parents looking to have an excuse to compile stickers. There's the smell of the album, the feeling of ripping open your first park, the disappointment at getting your first double, the giddiness of coming across a much-prized player, the deflation of a Joe Hart.

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There has been much consternation of the 30p price rise for a pack of stickers from the 2014 World Cup. But more concerning is Panini, vestiges of nostalgia, embracing technology with their first-ever digital sticker album.